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"Marketing in Recession" offers a concise overview of opportunities and threats to brands during the current economic downturn.
You'll learn to turn predictable reactions by competitors, e.g. price-cutting promotions and decreases in advertising expenditures, to
your short- and long-term advantage.
- Gain market share and share of mind during a recession
- Protect the investment in your brand's equity
- Learn about the recession marketing myths
- Adopt strategies to achieve short- and long-term sales goals
Please complete the form request Ideopia's white paper about marketing in a recession.
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