The era of chest thumping and outrageous advertising claims is over. Today's consumer wants authentic, no-hype information and proof of your claims. Never has public relations been more important. The role of public relations at Ideopia is not only to communicate your message to conventional media, but to directly target web portals and blogs.
In our hybrid marketing model, public relations articles also fuel and cross promote news through social media and content marketing. We work hard to cultivate mainstream news outlets, independent bloggers, portal sites and narrowcast news sites.
Our approach to public relations stresses imagination and a radar for detecting new opportunities for your brand.
Our experience includes work for consumer, business-to-business clients and nonprofits for organizations such as:
Ideopia also has extensive experience managing small and large events: running races, tradeshow promotions, fundraisers, board meetings.