An analytics truism we’ve noticed with the sites we manage is that visitors from social media stay longer and look at more pages. Hmmm. So if followers are valuable web visitors and potential customers, does it make sense to advertise for followers? We’ll let you know. We’re running tests for several clients and Ideopia on super targeted sites and blogs. Following is similar to opting into an email list, but with less risk. Look for a follow-up on our experiment, and see an example of one of our Twitter Banners.

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Tags: finding followers, social media, Twitter, web banners

This entry was posted on Friday, February 5th, 2010 at 2:37 pm and is filed under Social Media. You can leave a response, or trackback from your own site.