By now, it’s well known that social media content is important for optimizing your company’s rank on search results. Google, Bing, Yahoo and other search engines incorporate social media content as an important factor in their algorithms. We see the social media effect everyday through web analytics. It really hit us when we did a search for the term “Ideopia.” (I think we do that every 20 minutes!)
Note that 8 out of top 10 results are from social media – LinkedIn, Twitter, Facebook. And these results are being incorporated fast, e.g. the Twitter post on phobias was posted just 28 minutes ago. Food for thought!
Check out the screen capture of this search. Need some help incorporating social media into your marketing? Let’s talk about it.