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	<title>WavyBrainy</title>
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	<link>http://www.ideopia.com/wavybrainy</link>
	<description>Organic marketing, Idea Farming, Brand DNA</description>
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		<title>Easy Green: EyeChat Blog Now 100% Wind Powered</title>
		<link>http://www.ideopia.com/wavybrainy/2010/03/easy-green-eyechat-blog-now-100-wind-powered/</link>
		<comments>http://www.ideopia.com/wavybrainy/2010/03/easy-green-eyechat-blog-now-100-wind-powered/#comments</comments>
		<pubDate>Tue, 02 Mar 2010 19:00:52 +0000</pubDate>
		<dc:creator>Weblog Admin</dc:creator>
				<category><![CDATA[Social Media]]></category>
		<category><![CDATA[@EyeChat]]></category>
		<category><![CDATA[ophthalmic market]]></category>
		<category><![CDATA[sustainable products]]></category>
		<category><![CDATA[wind powered]]></category>

		<guid isPermaLink="false">http://www.ideopia.com/wavybrainy/?p=805</guid>
		<description><![CDATA[We recently transferred our Eyechat Blog for the ophthalmic market to FatCow.com, a 100% wind powered web-hosting outfit. The point is that making green decisions is becoming much easier now that business and environmental interests are converging. Consumers are more educated about the environment than ever before. Greenness is not only a preference, but also [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Power Up Your LinkedIn Profile</title>
		<link>http://www.ideopia.com/wavybrainy/2010/03/power-up-your-linkedin-profile/</link>
		<comments>http://www.ideopia.com/wavybrainy/2010/03/power-up-your-linkedin-profile/#comments</comments>
		<pubDate>Mon, 01 Mar 2010 15:00:38 +0000</pubDate>
		<dc:creator>Weblog Admin</dc:creator>
				<category><![CDATA[Social Media]]></category>
		<category><![CDATA[LinkedIn]]></category>
		<category><![CDATA[LinkedIn profile tips]]></category>
		<category><![CDATA[social media]]></category>

		<guid isPermaLink="false">http://www.ideopia.com/wavybrainy/?p=810</guid>
		<description><![CDATA[A well-written profile on LinkedIn is key to making a good first impression and building trust with prospective connections.
Here are the key elements:

Who are you? Get to the point fast.
What do you do? Don&#8217;t be encyclopedic. Tell us what&#8217;s interesting and different.
Why should someone tap you as a resource or consider doing business with you? [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>More Ways to Measure Your Site&#8217;s Productivity</title>
		<link>http://www.ideopia.com/wavybrainy/2010/02/more-ways-to-measure-your-sites-productivity/</link>
		<comments>http://www.ideopia.com/wavybrainy/2010/02/more-ways-to-measure-your-sites-productivity/#comments</comments>
		<pubDate>Fri, 26 Feb 2010 17:00:10 +0000</pubDate>
		<dc:creator>Weblog Admin</dc:creator>
				<category><![CDATA[Web Marketing]]></category>
		<category><![CDATA[measuring website effectiveness]]></category>
		<category><![CDATA[web analytics]]></category>
		<category><![CDATA[web sites]]></category>

		<guid isPermaLink="false">http://www.ideopia.com/wavybrainy/?p=813</guid>
		<description><![CDATA[Many of us need and want to measure the output of our web sites in sales. This is particularly important with long sales cycles and cases where the sale isn&#8217;t completed online. By defining intermediate measurements, you can identify trouble points, enhance information offered, or remove steps from the process. Analytics need to be customized [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Email Marketing: When to Send?</title>
		<link>http://www.ideopia.com/wavybrainy/2010/02/email-marketing-when-to-send/</link>
		<comments>http://www.ideopia.com/wavybrainy/2010/02/email-marketing-when-to-send/#comments</comments>
		<pubDate>Thu, 25 Feb 2010 19:00:03 +0000</pubDate>
		<dc:creator>Weblog Admin</dc:creator>
				<category><![CDATA[Web Marketing]]></category>
		<category><![CDATA[email marketing]]></category>
		<category><![CDATA[ideal time of deployment]]></category>
		<category><![CDATA[when to send email]]></category>

		<guid isPermaLink="false">http://www.ideopia.com/wavybrainy/?p=817</guid>
		<description><![CDATA[Of the many factors that determine the success of an email campaign, the time of day and day of week campaigns are deployed is the most often ignored. New research from Pivotal Veracity may just change your timing. It shows, for example, that the elapsed time from when messages are first sent and first seen [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Twitter Experiment: Advertising for Followers</title>
		<link>http://www.ideopia.com/wavybrainy/2010/02/twitter-experiment-advertising-for-followers/</link>
		<comments>http://www.ideopia.com/wavybrainy/2010/02/twitter-experiment-advertising-for-followers/#comments</comments>
		<pubDate>Fri, 05 Feb 2010 18:37:43 +0000</pubDate>
		<dc:creator>Bill Abramovitz</dc:creator>
				<category><![CDATA[Social Media]]></category>
		<category><![CDATA[followers]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[Twitter]]></category>
		<category><![CDATA[web banners]]></category>

		<guid isPermaLink="false">http://www.ideopia.com/wavybrainy/?p=765</guid>
		<description><![CDATA[An analytics truism we’ve noticed with the sites we manage is that visitors from social media stay longer and look at more pages. Hmmm. So if followers are valuable web visitors and potential customers, does it make sense to advertise for followers? We’ll let you know. We’re running tests for several clients and Ideopia on [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Web Ads. Whoops, They Work After all.</title>
		<link>http://www.ideopia.com/wavybrainy/2010/02/web-ads-whoops-they-work-after-all/</link>
		<comments>http://www.ideopia.com/wavybrainy/2010/02/web-ads-whoops-they-work-after-all/#comments</comments>
		<pubDate>Wed, 03 Feb 2010 13:01:39 +0000</pubDate>
		<dc:creator>Weblog Admin</dc:creator>
				<category><![CDATA[Other]]></category>
		<category><![CDATA[banners]]></category>
		<category><![CDATA[Internet Summit Raleigh]]></category>
		<category><![CDATA[Web ads]]></category>

		<guid isPermaLink="false">http://www.ideopia.com/wavybrainy/?p=767</guid>
		<description><![CDATA[The rebirth of web ads was a hot subject at the Internet Summit we attended in Raleigh. Until fairly recently, eye tracking studies and low click thru rates seemed to show that web ads and banners were largely ignored. New attribution studies that measure how different web advertising elements work together show display ads having [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Make Your Own Social Media Listening Post</title>
		<link>http://www.ideopia.com/wavybrainy/2010/01/make-your-own-social-media-listening-post/</link>
		<comments>http://www.ideopia.com/wavybrainy/2010/01/make-your-own-social-media-listening-post/#comments</comments>
		<pubDate>Thu, 28 Jan 2010 12:54:34 +0000</pubDate>
		<dc:creator>Weblog Admin</dc:creator>
				<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Twitter]]></category>
		<category><![CDATA[twitter monitoring social media]]></category>

		<guid isPermaLink="false">http://www.ideopia.com/wavybrainy/?p=771</guid>
		<description><![CDATA[Thanks to Open Source (free) widgets you can create your own division of the NSA to monitor social media conversations about your products and competition. Using free code from TweetGrid.com we did just that for a new section on our Eyechat Blog. Dubbed EyeSpy, the four columns on the page each search the Twittersphere for [...]]]></description>
		<wfw:commentRss>http://www.ideopia.com/wavybrainy/2010/01/make-your-own-social-media-listening-post/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Dr. SEM: How healthy are your keywords?</title>
		<link>http://www.ideopia.com/wavybrainy/2010/01/dr-sem-how-healthy-are-your-keywords/</link>
		<comments>http://www.ideopia.com/wavybrainy/2010/01/dr-sem-how-healthy-are-your-keywords/#comments</comments>
		<pubDate>Tue, 26 Jan 2010 12:00:55 +0000</pubDate>
		<dc:creator>Weblog Admin</dc:creator>
				<category><![CDATA[Web Marketing]]></category>
		<category><![CDATA[finding keywords]]></category>
		<category><![CDATA[Google keyword tool]]></category>
		<category><![CDATA[keywords]]></category>
		<category><![CDATA[keywords SEO]]></category>

		<guid isPermaLink="false">http://www.ideopia.com/wavybrainy/?p=769</guid>
		<description><![CDATA[Keywords are the words or phrases that visitors use to find your site via search. Most web analytics programs track keywords and how many visitors each drive to your site.
Here’s what you can learn. Say that you’re in the candy business and your top keywords are “jaw breakers,” “salt water taffy,” and “Carbolicious Carmel Corn.” [...]]]></description>
		<wfw:commentRss>http://www.ideopia.com/wavybrainy/2010/01/dr-sem-how-healthy-are-your-keywords/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Design Protein Molecules for Fun</title>
		<link>http://www.ideopia.com/wavybrainy/2010/01/design-protein-molecules-for-fun/</link>
		<comments>http://www.ideopia.com/wavybrainy/2010/01/design-protein-molecules-for-fun/#comments</comments>
		<pubDate>Thu, 21 Jan 2010 13:09:05 +0000</pubDate>
		<dc:creator>Weblog Admin</dc:creator>
				<category><![CDATA[Creativity]]></category>
		<category><![CDATA[Foldit]]></category>
		<category><![CDATA[interactive game]]></category>

		<guid isPermaLink="false">http://www.ideopia.com/wavybrainy/?p=762</guid>
		<description><![CDATA[Foldit is an addictive interactive game that mimics the way complex protein molecules fold up, and allows users to find new configurations. It’s really fun, and four-year olds have already found solutions that have led to new vaccines. So when you disappear for five hours at the family dinner, you can tell your in-laws you [...]]]></description>
		<wfw:commentRss>http://www.ideopia.com/wavybrainy/2010/01/design-protein-molecules-for-fun/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Ideopia&#8217;s Latest Hairy Deal</title>
		<link>http://www.ideopia.com/wavybrainy/2010/01/ideopias-latest-hairy-deal/</link>
		<comments>http://www.ideopia.com/wavybrainy/2010/01/ideopias-latest-hairy-deal/#comments</comments>
		<pubDate>Thu, 21 Jan 2010 12:45:03 +0000</pubDate>
		<dc:creator>Weblog Admin</dc:creator>
				<category><![CDATA[Agency Press]]></category>
		<category><![CDATA[ds Parada]]></category>
		<category><![CDATA[hair color]]></category>
		<category><![CDATA[Ideopia]]></category>
		<category><![CDATA[North Carolina]]></category>
		<category><![CDATA[Raleigh]]></category>

		<guid isPermaLink="false">http://www.ideopia.com/wavybrainy/?p=759</guid>
		<description><![CDATA[Thanks to our new client, celebrity hairstylist DS Parada, Ideopia, Raleigh, is getting a buzz. Don is a favorite of the New York fashion scene and tames the shag for a who’s who in politics, Hollywood and business.
Huge kudos to our friends and clients at the Ronald McDonald House for their most successful Red Tie [...]]]></description>
		<wfw:commentRss>http://www.ideopia.com/wavybrainy/2010/01/ideopias-latest-hairy-deal/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
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