Tag Archives: College of Mt. St. Joseph
Ideopia Named Co-op Employer of the Year
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Ideopia's Liz Vogel, Director of Public Relations; Angela Corbett, Marketing Assistant; Emily Babel, Graphic Design; Susan Abramovitz, President
“Everybody deserves and needs to be mentored,” said Ideopia co-founder Bill Abramovitz, whose agency works on social media, healthcare, business-to-business and business-to-consumer campaigns. “Whatever you do in life, we learn a lot ourselves by teaching.”
Mount St. Joseph graduate Emily Babel transitioned from being a co-op student to joining the agency’s graphic design team.
“It felt awesome to get the job offer,” said Babel who graduated last year. “I never job-hunted anywhere else. I knew before I even graduated that I’d be working for Ideopia.”
She says her experience as a co-op student taught her how advertising agencies really work. Her time at Ideopia gave her the opportunity to discover what she wanted to do with her career.
Abramovitz feels the agency gets as much as it gives to its student workers, “They bring us a whole new energy and reference points from their peer group. The best thing that can happen for us is what happened with Emily. Someone works for us, they flourish and they become an employee.”
The co-op program also lets Ideopia employees develop their management skills. Mentoring students offers team members the opportunity to learn how to train and guide people with less experience.
Even when co-op students don’t stay with Ideopia, Abramovitz believes they serve as ambassadors for the agency, “They keep in touch and spread the word about Ideopia to other organizations.”
The award was presented at a ceremony at the College of Mount St Joseph. Agency co-founder Susan Abramovitz accepted the award along with Ideopia Public Relations Director Liz Vogel, former co-op student Emily Babel and current co-op student Angela Corbett. Past winners include: GE Aviation Legal Operations, Proctor & Gamble, the American Red Cross and Cincinnati Children’s Hospital Research Foundation, among others.
“The best thing about my co-op experience is the people I work with,” says Corbett, who is about to celebrate her one-year anniversary with Ideopia. “I have wonderful mentors, a supportive environment and people dedicated to my success.”
About Ideopia
Founded in 1992, Ideopia Advertising and Interactive, Cincinnati’s, is a spam chucking, cow patty annihilating, branding, public relations, web marketing, web design and social media fur ball of fire. With their squirrely new mascot, they’re advising organizations to grow their nut piles by thinking smaller, squatter, and puffier in the cheeks. Online at www.ideopia.com.
MEDIA CONTACT: Liz Vogel (office) 513-947-1444, ext. 18, (cell) 631-741-7700, email: lizv@ideopia.com
Ideopia Expands, Adds Two New Creatives
This month, Ideopia welcomes two new employees to our creative group: graphic designer Emily Babel, and copywriter, Eric House. Eric and Emily will both assist with our rapidly growing business in web site design, web marketing and social media.
For Emily the transition has been especially easy. A recent graduate in graphic and interior design from the College of Mount St. Joseph, Emily worked at Ideopia as a co-op student and part-time employee for the past two years. She’s worked on creative for the Ronald McDonald House Charities Cincinnati, and our medical and food clients. Emily is an avid runner, volunteer for Habitat for Humanity, and a wicked web animator. And recently she won the Coolest Co-Op Award (see below).
Eric is an Ideopia newbie, but his work with animals has helped him fit in with our team seamlessly. Eric graduated this past May with a degree in journalism from The Ohio State University. While there he reported on a variety of entertainment, social and technology topic for one of the nation’s largest student newspapers. He also worked in public relations in the Ophthalmology Department at the School of Veterinary medicine. Eric looks forward to making the transition to humans.